1. in a confident and courageous way; showing a willingness to take risks.
2. in a way that is characterized by having a strong, vivid, or clear appearance.
What does it mean to live boldly? Do you imagine of a scene worthy of an action thriller? Maybe you imagine someone standing up for their convictions when it goes against popular belief. Or do you imagine yourself facing a personal challenge?
It was outside 29Rooms from Refinery29 where I had a rather late but beautiful epiphany. My entire life my mom has shown me, by example, how to be a bold and powerful woman. She would always say, “What Lola wants, Lola gets!” And I would always think, “Who the hell is Lola?!”
You’re probably wondering what does this have to do with 29Rooms. Well, I’m getting there…thank you for your patience. My girlfriend was back in town from Israel and going was on her wish-list. But, 29Rooms was completely sold out and this was the last day it would be held in NYC. We knew the chances of getting in were slim to none but my mom’s voice popped into my head loudly and clearly saying, “What Lola wants, Lola gets”! So we trekked from the Upper East Side down into Brooklyn a little weary and wondering if we were wasting our time.
Our hopes dropped once we saw the line. We stood on the corner and began discussing other options. But once again I heard my mom’s voice. “What Lola wants, Lola gets!” Instantaneously, I was determined to get us in! I felt great in my outfit so my confidence was soaring high and so was my charm. I immediately channeled my inner Lola. Repeat with me “What Lola wants, Lola gets”! And just like that, I got us into 29Rooms.
We entered Revlon’s 82 Shades of Bold as our first installation. This was beyond fitting considering the series of events that lead up to us entering 29Rooms. I chose a shade I believed Lola would approve of. Black Cherry was its name. And as the makeup artist applied it onto my lips I couldn’t help but laugh and wonder if this is how alter egos are created?
Obviously, I’ve omitted details and names to protect the employees that allowed us the opportunity to enjoy 29Rooms. It was on this day that I realized how Lola gets exactly what she wants. Lola isn’t manipulative nor is she a mean girl. Lola gets what she wants by being kind, confident, persistent, and bold.
So I challenge you to #LiveBoldly. Even if your first step is as small as trying on a new shade of lipstick that’s outside of your comfort zone.